Sales Funnels & Conversion · Calgary, Alberta
Build a clearer path from first click to new customer.
Connect your offer, landing page, contact process and follow-up so interested people can keep moving.
The problem we help solve
An ad can promise one thing while the website explains another. A quote form may collect a request without notifying the right person. These gaps make a campaign harder to evaluate and customers harder to serve.
How Arraigo helps
We map the customer journey before adding tools. Each step needs a purpose, an owner and an observable outcome. We remove unnecessary fields, clarify the offer and connect forms or booking flows with a practical follow-up process. A lead magnet or nurture sequence is useful only when it fits the decision.
What we can deliver
- Customer journey and funnel planning
- Landing pages and offer alignment
- Quote forms and booking flows
- Email or SMS nurture where permitted
- Remarketing integration when appropriate
- Conversion analysis and prioritized experiments
Specific deliverables, timelines, access and usage are agreed in your proposal. We can begin with one priority and expand when there is a clear reason to do so.
An example customer journey
Illustrative process: Google Ad → service landing page → quote request → follow-up → consultation → sale. Each transition needs evidence. Your team confirms the consultation and sale; the website does not infer them from a click.
When this service fits
Useful when you already attract visitors but do not know where interest drops off. It can also provide a coherent launch plan before investing in paid traffic. We work with your current website, scheduler and CRM wherever practical.
How results are measured
We compare supported stage conversions, identify abandonment and review lead quality. Small samples can be noisy, so we avoid declaring a winner from a handful of visits. Tracking improvements may be the first useful deliverable.
Frequently asked questions
Is a funnel a separate software subscription?
Not necessarily. It is a connected customer process that can often use your existing tools.
Does automation close every sale?
No. Automation can support acknowledgment and follow-up. Your team handles judgment, objections, commitments and final agreements.
A clear starting point
Ongoing management starts at CAD $1,000/month with a defined scope. Advertising is separate. Websites, custom automations and integrations are quoted by project. The initial 20-minute call is a no-obligation discussion about goals and fit.
Services that work together
Websites & Landing Pages
A professional, fast website should help people understand your services and know exactly how to contact you.
Lead Follow-Up
Organize incoming inquiries, give each request an owner and make the next step easier to manage.
Analytics & Growth Strategy
Connect campaign activity with real inquiries and use the evidence to choose your next improvement.